Five Two by Food52

Title: Co-Lead Industrial Designer at GIR: Get it Right

Products Created by GIR: Get it Right

During my tenure at GIR: Get it Right, our goal is to create products that changed the perspective of the kitchenware industry. Using small innovations to achieve an end goal which yields a much stronger product that bears the aggressive housewares market. Our client during the time, Food52 came to us for this exact reason.

Below you will see the products I created for the Five Two by Food52 brand. This speaks great lengths of how I ensure a perfectionist mentality is carried over from initial ideation to mass production.

 

My Thought Process

This is a brief highlight of products I’ve created and oversaw for the Five Two brand. Each product had its very own needs and wants but every single one shared my common principles of creating strict innovative feature sets which pushed the brand forward.

 
 
 
 

Rollable Drying Rack

Materials Used: Platinum Grade Silicone | Stamped Metal Insert

Manufacturing Method Used: Silicone Compression Molding | Metal Stamping

Ideation to Mass Production In-Hand at DC: 8 Months

3D CAD Exploration

Final Design Refinement

Mass Production Model

 

Compost Bin

Materials Used: Polypropylene

Manufacturing Method Used: Plastic Injection Molding

Ideation to Mass Production In-Hand at DC: 12 Months

3D CAD Exploration

Final Design Refinement

Mass Production Model

 

Rolling Pin

Materials Used: Teak | Platinum Grade Silicone

Manufacturing Method Used: Mass Production Wood Lathe | Laser Positioning Etching | Silicone Compression Molding

Ideation to Mass Production In-Hand at DC: 6 Months

3D CAD Exploration & Design Refinement

Mass Production Model

 

Pastry Set

Materials Used: Platinum Grade Silicone | Steel with Brass Plating | 304 Stainless Steel

Manufacturing Method Used: Silicone Compression Molding | Metal Diecast with Plating | Metal Stamping

Ideation to Mass Production In-Hand at DC: 11 Months

3D CAD Exploration

Final Design Refinement

Mass Production Model

 

Airtight Silicone Lids

Materials Used: Platinum Grade Silicone

Manufacturing Method Used: Silicone Compression Molding

Ideation to Mass Production In-Hand at DC: 3 Months

3D CAD & Design Refinement

Mass Production Model